Hello, my name is Alex Greif.

I’m a New York native working in NYC as a freelancer. I'm part filmmaker, youtube creator & lifestyle blogger. I started blogging to increase my awareness and mindfulness of my favorite places, people and style pieces. I'm inspired by avid travelers, natural skincare/health/fitness gurus, aspirational interior decor, edgy fashion, dance music as well as the idea of minimalism and a sustainable zero waste lifestyle. In addition to documenting my favorite things, you’ll find a good amount of reflections in my digital journal entries.

I hope this blog inspires you to explore new places and to live with more intent. Feel free to leave a comment or follow me on social media!